Startup Success Patterns

The hierarchy of engagement - Sarah Tavel
Fantastic slideshare about the maturation of user engagement as companies mature, with emphasis on connecting the user engagement hierarchy to behavioral models.

16 startup metrics & 16 more startup metrics - Jeff Jordan, Anu Hariharan, Frank Chen, and Preethi Kasireddy
32 core metrics you should be paying attention to, according to Andreesen Horowitz.

Money isn't the root of all evil, it's the root of a lot of assholes - Jon Westenberg
Yes, ethics has a place in capitalism. It's important for a successful business and a successful environment in which that business can thrive.